Starbucks says you’ll need 20 more loyalty points or stars to claim the cheapest coffee and tea ‘freebies’ from Starbucks’ loyalty scheme from Thursday 3 September.
Starbucks loyalty scheme change kicks in with customers warned
Starbucks customers have been hit by a loyalty scheme change. The coffee chain, which has branches in Birmingham, says you’ll need 20 more loyalty points or stars to claim the cheapest coffee and tea ‘freebies’ from Starbucks’ loyalty scheme from Thursday 3 September.
The changes mean you’ll need to spend more to earn the same rewards in future. MoneySavingExpert, the BBC and ITV star Martin Lewis’ consumer group, urged customers with a stash of points to “redeem” now to “maximise what you get”.
“You’ll need 20 more loyalty points (‘stars’) to claim the cheapest coffee and tea ‘freebies’ from Starbucks‘ loyalty scheme from Thursday 3 September. The changes mean you’ll need to spend more to earn the same rewards in future,” they explained.
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A Starbucks spokesperson previously told Birmingham Live: “We always want to reward our loyal customers.
Starbucks® Rewards offers members a range of benefits including Gold membership benefits, exclusive offers, member experiences and early access to selected launches.
“We’re updating the number of Stars required to redeem certain Rewards from 3 September, to help ensure the programme continues to deliver value for members over the long term.
“There are no changes to how members earn Stars, existing Star balances or Gold Member qualification, and we’ll continue to invest in Rewards and bring members more benefits in the future.”
You can check how many points you have in the Starbucks app. With the Starbucks UK app, your coffee run has been made easy.
Order ahead then breeze in to pick up your drink at your selected store. Or scan your app in store when you order with a barista to make sure you collect your Stars and make the most of your benefits.
Keep track your Stars and Rewards, manage your account and more. The coffee chain said: “Just download our app, then register or sign in with your existing account.”
