For the first time in 60 years, Sony will skip the huge convention it once used to reveal the PS5 logo because now it’s focusing on “technology geared to support creators”

Sony is skipping the Consumer Electronics Show in 2027, which marks the first time the PlayStation maker has not attended the show in its history.

As reported by GamesIndustry.biz, after only appearing at this year’s show as part of its joint venture with Honda, Sony is skipping the 2027 event. A Sony spokesperson tells Bloomberg the decision is based on its current focus on “entertainment, intellectual property, and technology geared to support creators,” adding, “We continuously and strategically evaluate our approach to events and communications based on the needs and priorities of our diverse business.”