There will be a grand opening with goody bags and giveaways
A ‘new-generation’ Bodycare store is opening at Merry Hill(Image: Shaun Fellows / Shine Pix Ltd)
Merry Hill has announced the return of a ‘much-loved’ beauty store.
Bodycare is opening its new-look Studio Store, promising new product drops every few days and an extensive range of Korean beauty.
There will also be an expanded Technic cosmetics offer, trending brands and the everyday health and beauty essentials – all at ‘great value’.
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This follows successful openings in Sheffield, Derby, Leicester and Bradford, as Bodycare continues its comeback and investment in Britain’s high streets and shopping centres.
A ‘new-generation’ Bodycare store is opening at Merry Hill(Image: Shaun Fellows / Shine Pix Ltd)
“Coming back to our original unit at Merry Hill is a really special moment for us,” said Bodycare CMO Tash Courtenay-Smith.
“So many people have told us they grew up shopping at Bodycare here, and we can’t wait to show them what we’ve become.
“We’ve got a brilliant grand opening planned, with plenty of surprises.”
When is Bodycare opening at Merry Hill?
The new Studio Store will be opening on Saturday October 10, returning to its original unit.
Located opposite Asda and next to JD Sports, the new store will have a free-to-use Creator Studio, giving local creators, influencers, charities, schools, clubs and community groups a professional space to create, collaborate and share their stories.
More than 450 local creators have joined Bodycare’s creator community since the first Studio Store opened in Sheffield this summer.
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Charles Denton, CEO of Bodycare, said: “Merry Hill was an easy decision for us.
“It’s one of the UK’s great retail destinations, welcoming more than 15 million visitors a year from right across the West Midlands, and it has exactly the energy we’re looking for.
“Our Studio Stores are about much more than selling products.
“They’re places to discover, create, connect and have fun, and we want to play a real role in the local community.”
Bodycare Studio at Merry Hill
What to expect on opening day
The grand opening on Saturday 10 October features the following:
- 9am: VIP creator preview
- 10am: doors open for the grand opening
- A live performance around midday, with very special surprise guests
- A DJ all day
- Colour analysis
- A beauty masterclass in the Creator Studio
- Goody bags and giveaways
Jonathan Poole, centre manager at Merry Hill, said: “Bodycare has always been a firm favourite with our visitors, so we’re thrilled to be welcoming the brand back to Merry Hill, and we’re looking forward to celebrating its return with a fun-filled grand opening weekend.
“The new 3,000sq ft store, located next to JD Sport on the lower mall, brings a fresh new look to a much-loved name and is a fantastic addition to the centre’s extensive beauty and health offer.
“With a contemporary new look, a brilliant array of products, a Creator Studio and an on-site piercing service, there’s plenty for both loyal fans and new shoppers to explore when Bodycare reopens its doors at Merry Hill on Saturday 10th October at 10am.”
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